Adidas and Fewocious Unleash NFT-Enabled Sneaker Collaboration

In a ground-breaking partnership that blends art and fashion, global sportswear giant Adidas has teamed up with renowned digital artist Fewocious. Through the innovative merging of physical sneakers and nonfungible tokens (NFTs), this cooperation intends to explore the “art of play” by mixing creativity and fashion.

The Redemption Journey, From NFT Mint Pass to Exclusive Sneakers

Fewocious and Adidas are distributing 4,500 copies of the “Trefoil Flower” NFT mint pass as part of this remarkable cooperation. Starting on June 22, only the OpenSea marketplace will be the place to buy these unique NFTs. The Trefoil Flower NFT mint pass serves as a direct redemption ticket, giving lucky holders the chance to acquire a pair of painstakingly produced Adidas Originals Campus 00s physical sneakers.

Holders will start the redemption process by “burning” (permanently destroying) their Trefoil Flower NFT, with shipping anticipated the following month. An NFC tag, a cutting-edge technology that enables seamless verification and is intimately linked to a companion NFT, will be inserted in each actual sneaker. This will give the cooperation even more distinction and value.

After a three-tier pre-sale, Adidas will let the general public participate in the minting process. Owners of Adidas’ Alts Decos, Soles NFTs, and Fewocious Paint Drops will, however, be granted early access for a reduced fee of 0.2 ETH (about $350). Other Adidas Alts owners, Fewocious NFT owners, and owners of a selected group of NFT collections, such as Bored Ape Yacht Club, Doodles, and Rug Radio NFTs, will have the chance to mint their NFTs later on for 0.25 ETH ($435). Shortly after, the public sale will start and give the same price for minti

The partnership between Adidas and Fewocious is an innovative fusion of art and fashion that pushes limits and embraces the digital world. This cooperation revolutionizes the creative process and provides collectors and fans with a one-of-a-kind fusion of handcrafted ingenuity and cutting-edge technology by fusing actual sneakers with NFTs.