EOS rebrands to Vaulta as focus shifts to web3 banking
(Originally posted on : CoinJournal: Latest Crypto News, Altcoin News and Cryptocurrency Comparison )
- EOS Network will rebrand to Vaulta, a name change designed to highlight its pivot toward web3 banking.
- Vaulta comes with a token swap expected at the end of May.
- The EOS token saw a slight price gain following the announcement.
EOS Network,a blockchain network known for its scalable operating system, has announced its rebranding.
On March 18, the EOS Network revealed in a press release that it is renaming to Vaulta, a move that aligns with the platform’s shift to web3 banking.
EOS plans to complete the official transition to Vaulta at the end of May, with this also involving a token swap.
EOS to rebrand amid straegic shift
EOS Network’s rebranding to Vaulta is a culmination of an effort that has taken several years of planning and development, the project said in the press release.
A New Era of Finance Begins.
After years of building the foundations behind the scenes, we’re excited to introduce Vaulta next frontier of finance Web3 Banking 🏦
With cryptocurrency’s rising popularity, clearer regulations, & growing demand for innovative financial products,… pic.twitter.com/6TLlHR7MCa
— EOS Network (@EOSNetworkFDN) March 18, 2025
The objective, per the announcement, is to deliver an inclusive financial ecosystem, with web3 technology at the heart of this system.
“This transformation represents more than just a name change; it’s a decisive step forward in our mission to deliver open, accessible financial access for everyone,” said Yves La Rose, founder and chief executive officer of Vaulta Foundation.
“Vaulta is the product of years of planning, strategic development, and thoughtful design, culminating in a holistic Web3 banking approach. Web3 has the potential to reshape global finance and Vaulta is at the forefront of this evolution,” he added.
Vaulta will have a banking advisory council
As part of the rebrand, EOS will launch a Vaulta Banking Advisory Council. This group of banking and web3 experts will offer expertise on various aspects of Vaulta, including the bridging of traditional finance and decentralized finance.
The group will also help the project achieve and adhere to global compliance standards as well as find key real-world opportunities for project pilots.
Initial members of the banking advisory council reportedly include Lawrence Truong, chief executive officer of Systemic Trust, Didier Lavalle, CEO of Tetra, Alexander Nelson, senior director of digital finance at ATB Financial, and Jonathan Rizzo, senior business solution specialist at ATB Financial.
“Vaulta’s strategic realignment towards web3 banking is a significant development for the banking industry. Their robust infrastructure has the potential to connect traditional banking with the benefits of blockchain technology,” Nelson noted.”This move not only opens the door for traditional funds to enter DeFi through Bitcoin but also paves the way for greater institutional acceptance.”
The news saw a slight flip upward in the price of EOS token, which rose from $0.48 to highs of $0.51.