Jia Secures Funding to Drive Affordable Financing for Small Businesses

Jia, an African and Asian-focused blockchain financial startup, just secured $4.3 million in venture funding and an extra $1 million for onchain liquidity. The funding round, which was led by TCG Crypto, an early-stage consumer cryptocurrency fund, included well-known investors Blocktower, Hashed Emergent, Saison Capital, and Global Coin Research. The funding also included participation from notable angel investors Packy McCormick, Anand Iyer, Jared Hecht, and Rory Eakin.

Expanding Operations and Market Reach

Jia wants to expand its business in the Philippines and Kenya with the money it has raised. The business also intends to investigate untapped markets in West Africa, Latin America, and Asia. Jia’s CEO and co-founder Zach Marks described his idea by saying,

“The idea is to provide affordable financing for micro-businesses, and when they repay, they become owners by getting token rewards.”

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A Unique Financing Model

Jia is not merely a financial service provider; it is reimagining the concept of small business financing. Inspired by the success of community finance and table-banking groups in Kenya, Jia aims to create a similar model where borrowers become shareholders. This unique approach fosters a sense of ownership among borrowers, aligning their interests with the success and growth of their businesses. As borrowers repay their loans, they receive token rewards, transforming them into stakeholders in their own right.

Empowering Small Businesses

Drawing inspiration from the popular community finance and table-banking groups in Kenya, Jia strives to create a similar financing model. In these groups, members act as both borrowers and shareholders, enjoying additional income benefits. Jia’s fintech solution focuses on offering loans up to $5,000 to small businesses, charging interest rates significantly lower than those of traditional consumer fintech lenders.

Beyond providing credit access, Jia aims to provide small businesses with a pathway to economic resilience and wealth-building opportunities. By introducing a new approach, CEO Zach Marks believes Jia can empower entrepreneurs in ways not previously explored.

Jia’s successful funding round marks a significant milestone in their mission to facilitate affordable financing for small businesses. With plans to expand operations in key regions and embrace innovative financing models, Jia aims to unlock new avenues for economic growth and financial inclusivity.