{"id":77495,"date":"2026-08-31T02:28:45","date_gmt":"2026-08-31T02:28:45","guid":{"rendered":"https:\/\/crowdfundjunction.com\/blog\/why-a-famous-burger-chain-now-calls-itself-a-bitcoin-company\/"},"modified":"2026-08-31T02:28:45","modified_gmt":"2026-08-31T02:28:45","slug":"why-a-famous-burger-chain-now-calls-itself-a-bitcoin-company","status":"publish","type":"post","link":"https:\/\/crowdfundjunction.com\/blog\/why-a-famous-burger-chain-now-calls-itself-a-bitcoin-company\/","title":{"rendered":"Why a Famous Burger Chain Now Calls Itself a \u2018Bitcoin Company\u2019"},"content":{"rendered":"<p><b>(Originally posted on : Bitcoin News )<\/b><br \/>\n<\/p>\n<div>\n<div class=\"@container mb-[25px] rounded-sm overflow-clip py-0.5 pr-0.5 pl-2.5 bg-success-100\">\n<div class=\"flex flex-col gap-m overflow-clip rounded-[6px] !bg-success-10 p-3 @[420px]:p-m\">\n<h2 class=\"m-0 flex items-center gap-s text-[19px] !text-[#1c1c1c] md:text-[20px]\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"16\" height=\"10\" viewbox=\"0 0 16 10\" fill=\"none\" class=\"shrink-0 text-success-100\" aria-hidden=\"true\"><path d=\"M1 1.5h14\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\"\/><path d=\"M1 8.5h10\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\"\/><\/svg><span>Key Takeaways<\/span><\/h2>\n<ul class=\"m-0 flex list-none flex-col gap-m pl-0\">\n<li class=\"m-0 flex items-start gap-s !text-[#434248]\"><span class=\"mt-2 size-2 shrink-0 rounded-full bg-success-100\" aria-hidden=\"true\"\/><span class=\"text-body\">Steak \u2018n Shake credits bitcoin users with stronger restaurant sales.<\/span><\/li>\n<li class=\"m-0 flex items-start gap-s !text-[#434248]\"><span class=\"mt-2 size-2 shrink-0 rounded-full bg-success-100\" aria-hidden=\"true\"\/><span class=\"text-body\">Its parent reported 13.8% same-store sales growth in the second quarter.<\/span><\/li>\n<li class=\"m-0 flex items-start gap-s !text-[#434248]\"><span class=\"mt-2 size-2 shrink-0 rounded-full bg-success-100\" aria-hidden=\"true\"\/><span class=\"text-body\">Hourly employees earn a bitcoin bonus of 21 cents for every hour worked.<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<h2>Why Steak \u2018n Shake Now Calls Itself a Bitcoin Company<\/h2>\n<p>A burger chain founded in 1934 has redefined itself around bitcoin, <a href=\"https:\/\/x.com\/SteaknShake\/status\/2094053175841943980\" target=\"_blank\" rel=\"noopener noreferrer\">Steak \u2018n Shake shared Aug. 30 on X<\/a>, more than 15 months after it began letting customers pay in the cryptocurrency at its restaurants. The declaration follows an Aug. 7 filing in which its parent company put a number on the chain\u2019s sales growth.<\/p>\n<p>\u201cFrom the moment we started accepting bitcoin payments, Steak n Shake has produced the best same-store sales in the fast food industry,\u201d the company summarized. \u201cBitcoiners continue to help our business. We have never seen an allegiance as strong as Bitcoin holders. The increased business and savings have helped us reinvest in food quality.\u201d<\/p>\n<p>The restaurant chain remarked:<\/p>\n<blockquote>\n<p>\u201cSteak n Shake is a Bitcoin company.\u201d<\/p>\n<\/blockquote>\n<p>Biglari Holdings Inc. (NYSE: BH), which owns the chain, <a href=\"https:\/\/www.sec.gov\/Archives\/edgar\/data\/1726173\/000162828026054846\/bh-8kexx99120260807.htm\" target=\"_blank\" rel=\"noopener noreferrer\">reported a 13.8% same-store sales increase<\/a> for domestic company-operated and franchise-partner-operated restaurants in the second quarter of 2026.<\/p>\n<h2>How Bitcoin Moved From the Register to the Balance Sheet<\/h2>\n<p>Payments came first, when Steak \u2018n Shake started taking bitcoin in May 2025 over the <a href=\"https:\/\/www.bitcoin.com\/get-started\/blockchain-tech\/layer-2s-scaling\/what-is-lightning-network\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bitcoin Lightning Network<\/a>, a second layer that settles small transfers faster and more cheaply than the base blockchain.<\/p>\n<p>Those cheaper transactions sit behind <a href=\"https:\/\/news.bitcoin.com\/steak-n-shake-credits-bitcoin-payments-as-same-store-sales-rise-dramatically\/\">the operating savings the chain describes<\/a>. Rather than cashing out the proceeds, Steak \u2018n Shake routes customer bitcoin payments into a Strategic Bitcoin Reserve instead of treating the cryptocurrency as a checkout feature.<\/p>\n<p>Steak \u2018n Shake then increased its bitcoin exposure twice in January, first by $10 million and then by $5 million in notional value. Separately, Steak \u2018n Shake partnered with Fold on its employee bitcoin bonus program.<\/p>\n<h2>What Bitcoin Pays Workers and Diners<\/h2>\n<p>Hourly employees at company-operated restaurants have <a href=\"https:\/\/news.bitcoin.com\/steak-n-shake-launches-21-cent-per-hour-bitcoin-bonus-for-employees\/\">earned a bitcoin bonus on top of wages<\/a> since March 1, set at 21 cents for every hour worked and payable after a two-year vesting period.<\/p>\n<p>Customers got their own entry point on Oct. 31, 2025, when Fold Holdings, Inc. (Nasdaq: FLD) and Steak \u2018n Shake <a href=\"https:\/\/investor.foldapp.com\/news-releases\/news-release-details\/fold-and-steak-n-shake-bring-bitcoin-rewards-table-new-5-bitcoin\" target=\"_blank\" rel=\"noopener noreferrer\">launched a limited-time $5 bitcoin promotion<\/a> at roughly 400 U.S. locations. Diners who bought a Bitcoin Steakburger or Bitcoin Meal uploaded the receipt for a code redeemable through the Fold app.<\/p>\n<p>The company posted pretax operating earnings of $6.3 million for the second quarter, against $3.7 million a year earlier, across insurance and reinsurance, licensing and media, restaurants, and oil and gas. Across the first six months of 2026, those earnings came to $2.1 million, down from $13.7 million in the same stretch of 2025.<\/p>\n<\/p><\/div>\n<p><a href=\"https:\/\/news.bitcoin.com\/crypto-news\/why-a-famous-burger-chain-now-calls-itself-a-bitcoin-company\/\">Source link <\/a><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(Originally posted on : Bitcoin News ) Key Takeaways Steak \u2018n Shake credits bitcoin users with stronger restaurant sales. Its parent reported 13.8% same-store sales growth in the second quarter. Hourly employees earn a bitcoin bonus of 21 cents for every hour worked. Why Steak \u2018n Shake Now Calls Itself a Bitcoin Company A burger [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":77496,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[32],"tags":[],"_links":{"self":[{"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/posts\/77495"}],"collection":[{"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/comments?post=77495"}],"version-history":[{"count":0,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/posts\/77495\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/media\/77496"}],"wp:attachment":[{"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/media?parent=77495"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/categories?post=77495"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crowdfundjunction.com\/blog\/wp-json\/wp\/v2\/tags?post=77495"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}