Strategy buys 6,220 Bitcoin for $739.8M, takes total holdings past $43B

• $740.3M raised via equity sales across four security classes.
• 1.6M MSTR shares sold under $21B ATM authorisation.
• Strategy’s BTC yield for 2025 stands at 20.8% year-to-date.

Strategy has added another 6,220 Bitcoin to its corporate balance sheet, spending $739.8 million during the week ending July 20, 2025.

The purchase was funded through the company’s ongoing at-the-market (ATM) equity offerings.

With this latest acquisition, the firm now owns 607,770 BTC—worth over $43 billion at current prices—making it the largest institutional holder of Bitcoin worldwide.

The firm, chaired by billionaire Michael Saylor, paid an average of $118,940 per Bitcoin in its latest purchase, as disclosed in a filing published on Monday.

This represents a significant premium over its historical average acquisition cost of $71,756 per BTC.

Strategy issues 1.6M MSTR shares in latest equity round

Between July 14 and July 20, Strategy raised approximately $740.3 million across four different security classes.

The majority of funds—$736.4 million—were generated from the sale of 1,636,373 MSTR common shares.

The company also issued 5,441 STRK preferred shares with an 8.00% strike, raising $700,000. Another 2,000 STRF shares were sold at a 10.00% strike, bringing in $200,000. Additionally, 31,282 STRD preferred shares, also with a 10.00% stride, were issued for $3.0 million in proceeds.

All four instruments fall under large multi-billion-dollar issuance programmes. Both the MSTR and STRK share classes are authorised for up to $21 billion each.

These programmes demonstrate Strategy’s continued ability to convert equity into Bitcoin reserves at scale without relying on traditional financing channels.

BTC acquisition cost shows 20.8% YTD return for Strategy

Bitcoin prices remain significantly higher than Strategy’s average cost basis of $71,756, giving the firm a year-to-date return of 20.8% on its BTC holdings.

At current market prices—just above $118,000—Strategy’s crypto treasury continues to outperform many traditional corporate investments.

This yield figure is particularly notable as Bitcoin has consolidated after hitting an all-time high of $123,000 last week.

Although prices have since pulled back slightly, the bullish market structure remains intact.

Analysts have observed a pennant formation following BTC’s strong rally in July, typically a continuation pattern that suggests potential for further upside.

Despite short-term market volatility, Strategy’s long-term accumulation approach has proven resilient.

The latest purchase reinforces its strategy of treating Bitcoin as a primary treasury asset and a long-term store of value.

Market reacts as Saylor signals continued BTC accumulation

Michael Saylor has maintained a consistent narrative around Bitcoin being a superior store of value.

On Saturday, just days after the most recent BTC buy, he posted on X (formerly Twitter): “Stay humble, stack sats.” The phrase has been interpreted as a signal that Strategy’s accumulation is far from over.

The company’s approach, combining equity capital markets with ongoing BTC purchases, serves as a blueprint for institutional crypto exposure.

As regulatory clarity and institutional infrastructure improve, Strategy’s model could influence how other publicly listed firms handle treasury allocation.

Bitcoin’s latest rally, paired with corporate participation at this scale, continues to shift market sentiment toward long-term adoption.

While the token’s price has slipped slightly from its recent peak, its resilience above the $115,000 level is being closely watched by traders and institutional investors alike.